We create campaigns that generate genuine leads for dealerships, importers and automotive businesses.
We reach people actively looking for a car, finance, rental or a test drive — not just random traffic.
Customers compare offers across several websites and choose the cheapest. Without strong messaging, remarketing and a well-designed buying journey, price wins — not your brand.
In automotive, demand changes from month to month. Without a strategy for quieter periods, you lose leads, your sales team's workload fluctuates and budgets are spent without a plan.
Cost per click is high in automotive. Poor keyword selection, weak analytics and a lack of conversion optimisation can leave a campaign generating clicks, but not sales.
Model showcases, road tests, customer reviews, special offers and short videos build interest before a showroom visit. We reach audiences based on location, buying behaviour and activity on competitors' websites.
We improve your dealership's visibility on Google Maps and in organic results for searches such as ‘[brand] dealer [city]’, ‘[model] test drive’ and ‘car leasing [city]’. When someone searches for a car nearby, your offer should be among the first they see.
We run Search campaigns around terms that signal genuine readiness to enquire: leasing, price, test drives, immediate availability and local dealerships. We reduce irrelevant traffic and direct your budget where it has the best chance of generating a lead.
We reconnect with people who viewed a particular model, used a configurator or explored finance options. We show personalised ads featuring current offers, a test-drive call to action and messaging tailored to their decision stage.
Here are answers to the questions we are most often asked before working with automotive businesses. Can't find what you need? Get in touch — we'll give you a clear answer.
Get in touchInitial leads can arrive quickly, but assessing campaign quality usually takes several weeks. We collect data on clicks, forms and test drives, then optimise campaigns for genuine enquiries. SEO and content take longer, with results building gradually.
Yes. We separate messaging for new models, used vehicles and finance so that each audience sees the right message. This keeps campaigns clear and directs the budget towards people with the strongest buying potential.
We start by discussing your offer, brand, location, targets and sales goals. We then prepare an action plan, set priorities and configure analytics. Once campaigns launch, we optimise messaging, audiences and budgets based on results.
We usually combine Google Ads, Meta Ads, remarketing, landing pages and local SEO. The right mix depends on whether the goal is new cars, test drives, leasing, used cars or showroom visits. There is no one-size-fits-all solution: we tailor it to your offer and goals.
Yes. If you use a CRM or another enquiry management system, we can adapt lead flows and source tracking. This helps you respond to enquiries, assess traffic quality and connect marketing with actual sales or showroom visits.
More sales enquiries
about specific models and vehicle availability
Lower cost per lead
after optimising performance campaigns
More test-drive bookings
from Google Ads and Meta Ads campaigns
More finance enquiries
leasing, loans and long-term rental
Tell us about your dealership, brand or offer. We will identify where you are losing customers and show you how we can generate more enquiries from your campaigns.